The Part-Time Marketing Coordinator plays an important role in promoting the gardens and supporting the organization’s mission of conservation, environmental education, and appreciation of nature. This position combines creative marketing responsibilities with guest services to help share the story of the gardens, promote seasonal events, and create a welcoming experience for visitors.

Marketing Duties

• Manage and maintain all social media platforms to promote the gardens, seasonal programming, and special events.
• Update and maintain website content through the Squarespace platform, ensuring information on events, programs, and visitor details remains accurate and engaging.
• Develop and execute marketing strategies that promote the gardens, seasonal programming, educational opportunities, and conservation initiatives.
• Design engaging print and digital marketing materials using Adobe Creative Suite or similar design software.
• Capture and curate wildlife, plant, and landscape photography for use across marketing materials, social media, and website content.
• Create and manage the monthly email newsletter through the HubSpot platform, including writing content, designing layouts, and distributing communications to subscribers.
• Monitor marketing performance and analyze engagement data to help refine strategies and expand outreach.
• Assist with marketing and promotion during special events, weekends, and occasional holidays.

Other Duties

• Welcome, greet, and assist members and guests while helping create a friendly and informative visitor experience.
• Communicate the history, mission, and conservation efforts of the gardens to visitors.
• Operate and maintain office equipment such as computers, printers, and other electronic devices.
• Process cash and credit card transactions accurately and responsibly when assisting with admissions or purchases.
• Collaborate with staff and volunteers to support daily operations, educational programming, and events.
• Demonstrate a positive attitude, flexibility, and a strong team-oriented mindset.